Verena Wald The Artistic Process (detail)

Age of Artists – Our Year in Retrospective

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For the first time, over ten members of our network have been involved in projects and events in very different contexts this year. Examples are the German Society for International Cooperation (GIZ), the German Statutory Accident Insurance (DGUV), IT companies Comparex and Incadea, the Association of German Business Engineers (VWI) and the German railway network (Deutsche Bahn).

Our ideas on cultural education were featured in a publication by the Association of Arts and Culture of the German Economy at the Federation of German Industries e.V., while the Werte-Index, an institution mapping how and in which context societal values are discussed on the internet, published an interview with us. Artist Verena Wald has translated our findings from over 100 interviews into a series of etchings. An example is depicted along with this post,  will share more about them next year.

There is now a German version of our website. Additionally, as has been done in previous years, many interviews with artists, researchers and other interesting people have been uploaded to the site during the year.

We were inside the time capsule with musician SAFI and learned about empathy and movement from dancer Lucia Mikas. Wolf Jenschonnek, founder of Berlin’s Fab Lab, also talked to us about movement. He is convinced that one has to leave one’s niche position in order to find great solutions. Artist Sharon Molloy has practical experience in this field. Her colleague Sebastian Heiner taught us how to act out oneself, and graffiti artist Bomber One aka Helge Steinmann how to contribute to the world we live in.

Author Michael Atavar is of the opinion that sub-consciousness is at the root of creativity, and composer Ludger Brümmer thinks that a moment of surprise is always attached to creativity. The latter statement is close the findings of scientific historian Hans-Jörg Rheinberger, whom we interviewed about the nature of the experiment.

For the first time, we talked to artists from China this year. Zhang Wei reported that artists need to express themselves and Dai Chenlian explained to us that art for him provided a reason to live. Researcher and professor for innovation and information technology at the Ivey Business School in Canada Robert D. Austin reported that art can be a reason, but is not unconditional, as artists share the same world with everyone else. A world where an increase in information is not paralleled with an increase in vocabulary according to artist, author and Beuys-Pupil Johannes Stüttgen.

Moreover, we started another research project, in which we met companies that are artistic masterpieces according to our definition, meaning they are characterized by diversity, purpose, autonomy and elasticity. To name but a few, we had the pleasure of interviewing Sonnentor, Otto, Beurer, Vaude and Zotter. In the new year, we will report on how these and many other companies are already paving the way for better business.

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